Supply & Demand is character, art, taste and comfort.  Located in the heart of the Zaferia neighborhood in Long Beach, CA, it is the brainchild of Erica and Kevin Norton and their partner in crime Jair Aguirre.   Supply & Demand is geared to quench, inspire, connect and transport its guests onto a brief sensory shift of self indulgence.  With a wide selection of beers on tap, new and classic cocktails, nightly live shows, fully curated art walls and a crew you can call family,  Supply & Demand is not only a neighborhood bar, it is a social intersection.
 

2500 E. ANAHEIM ST. WAS ONCE A DIVE-BAR CALLED BLACKLIGHT DISTRICT LOUNGE.  THE BUSINESS CLOSED ITS DOORS BACK IN 2018.  ERICA, KEVIN AND JAIR BOUGHT IT, THE BUILDING WAS GUTTED DOWN TO THE BARE STRUCTURE, REARCHITECTED AND RECREATED WITH PRACTICAL INTENTION AND SOCIAL PURPOSE.   AFTER A YEAR OF DESIGNING, PLANNING, PERMITTING AND LABORING...WHAT WAS ONCE A FAILED DREAM CAME TO BE A NEW IDEA.  FROM THAT IDEA, SUPPLY & DEMAND WAS INSPIRED AND CREATED.  WE HAPPILY SERVED AND SOLD OUR FIRST COLD PINT IN THE SUMMER OF 2019.  NOW, THE QUAINT CORNER OF E. ANAHEIM AND STANLEY AVE IS STILL A BAR AT ITS CORE. ONLY, THIS BAR IS FAR FROM THE OLD; UPGRADED WITH A CUSTOM AMPLE BAR COUNTER FOR PROPER BAR SERVICE, COMFORTABLE OPEN SEATING THROUGHOUT THE FLOOR, STATE-OF-THE-ART SOUND SYSTEM AND STAGE WAS KEY TO SHOWCASE OUR LIVE EVENTS AND PERFORMANCES. STRATEGIC AMBIENT LIGHTING SETS THE MOOD JUST RIGHT.  A PERMANENT 30’ ART-WALL IS DEDICATED FOR OUR ONGOING ART EXHIBITIONS FROM NEW AND RENOWNED ARTISTS. IT WAS VERY IMPORTANT THAT WE INCLUDED TO PROVIDE NOT JUST ONE BUT TWO SPACIOUS, CLEAN, WELL VENTILATED, WELL STOCKED RESTROOMS.  A POOL TABLE WAS RECENTLY ADDED (NOT IN THE RESTROOMS).  WITH THIS NEW VISION, WE AIM TO STAND APART FROM THE ‘DIVE-BAR’ CATEGORY AND INSTEAD, SHIFT AWAY FROM THE PAST AND SIMPLY FOSTER PROGRESSION. SUPPLY & DEMAND IS WHERE LIVE MUSIC HAPPENS, WHERE INSPIRATION IS TRIGGERED, AND WHERE WE WILL ALWAYS BE HAPPY TO SEE YOU AND SUPPLY YOU WITH A POSITIVE EXPERIENCE.